Gen-Z brand partner ·

Snapchat 광고

Reach Gen Z and young millennials where they actually spend their attention . Snap Ads, AR Lenses, Story Ads and Spotlight Ads. followersya manages every layer of your Snapchat Ads stack . Snap Pixel, audience strategy, AR creative production and goal-based bidding, so every dollar of ad spend earns its keep.

감사(점검) 요청하기 우리가 어떻게 일하는지 보기

Lenses launched: 240+
Gen-Z reach: 75%
AR play-rate: 3.4×

Augmented reality that drives action

Branded AR Lenses, Snap Pixel attribution and Spotlight reach turn Gen-Z attention into measurable conversions.

Branded AR Lens

Face-tracked filters built around your product, try-ons, mascots, world Lenses.
Snap Pixel attribution

Server-side conversions, view-through ROAS and lookalike audiences from your CRM.
Gen-Z reach at scale

75% of 13–34s in core markets, surfaced through Discover, Stories and Spotlight.

Try this Lens

@brand • Sponsored Lens

2.4M unlocks · 184K shares

Spotlight feed

Where Lenses become culture

Live audience signal

0:14 Spotlight

4.1M

AR try-on hits 4M views in 48h

@brand · Sponsored

0:09 Spotlight

1.8M

followersya에서 기대할 수 있는 것

AR Lens 크리에이티브 제작: End-to-end AR Lens design and build, face, world and body-tracking experiences engineered in Lens Studio, optimized for shareability and tested against real Snapchatter behavior before launch.
Snap Pixel + Conversions API 설정: Full Snap Pixel implementation paired with server-side Conversions API (CAPI), event deduplication and signal validation, so iOS-era attribution survives and the algorithm gets the data it needs.
목표 기반 입찰(bidding): Goal-based optimization for App Installs, Pixel Purchase, Sign-Ups and Add-to-Cart, bids tuned to your real downstream events, not surface-level swipes or impressions.
오디언스 확장 + 룩얼라이크: Snap Audience Match 시드 리스트, LTV가 가장 높은 고객을 기반으로 한 룩얼라이크 모델링, 그리고 유입 유저의 퀄리티를 희석하지 않으면서 지출을 확장하는 오디언스 확장까지.
라이프스타일 카테고리 타겟팅: Snapchat Lifestyle Categories, predefined audiences and interest stacks tuned for Gen Z and young millennial intent, beauty, streetwear, gaming, fitness, food, music and more.
업종별 풀스크린 크리에이티브 테스트: Structured A/B and multivariate testing built for 9:16 full-screen, hook tests in the first 2 seconds, sound-on creative, native-feeling Snap Ads that do not look like ads. Winners scale weekly.

우리가 운영하는 채널

Snapchat

우리가 하는 일

캠페인 전략 크리에이티브 제작 Pixel & 트래킹 입찰 & 예산 최적화 리포팅 & 인사이트

Snapchat Ads 성과

followersya로 열리는 것들

Z세대(Gen-Z) 브랜드 인지도

Reach Gen Z and young millennials at the scale and frequency they actually consume content, full-screen, sound-on, mobile-first creative that earns attention instead of buying it.

대규모 앱 설치

App Install campaigns optimized against in-app purchase, registration and retention events, measured by post-install LTV, not cheap installs that never come back.

AR 기반 참여 유도

Branded AR Lenses and Filters that turn passive viewers into active participants, playtime, shares and earned media that no static ad format can buy.

투명하고 성과에 맞춘 가격

A flat monthly management fee plus a percentage of media spend that decreases as you scale. The more you spend, the lower the rate, incentives stay aligned with your growth, not our invoice.

Snapchat Ads 관리

Full-funnel Snapchat Ads management, strategy, Snap Pixel, AR creative, bidding and reporting. Monthly, rolling, cancel anytime. Ad spend billed by Snap directly to your account; you keep 100% control of media budget.

모든 네트워크에 단일 요율 적용. 등급 구간과 설정 수수료가 없습니다.

PRO

5% (PRO로) · 유료 광고 수수료 할인

관리 수수료

10%

월 광고비의

5% (PRO로)

월 최소 광고비 500 USD

감사(점검) 요청하기

광고비는 Snap이 직접 청구해. 관리비는 매달 청구하며, 전체 리포팅을 제공해.

“우리 AR Lens는 3주 만에 420만 플레이를 찍고, 브랜드 검색이 38% 상승했어. Z세대 참여도 기준으로 달러당 성과는 다른 어떤 채널도 따라오지 못해.” · 브랜드 디렉터, Z세대 뷰티 라벨

“Snap에서 앱 설치 CPA가 60일 만에 9.40에서 3.10 USD로 떨어졌어. SKAN 4.0 전환-가치 매핑과 Pixel Purchase 최적화가 대부분의 성과를 만들어냈지.” · UA 책임자, 모바일 데이팅 앱

“We were skeptical Snapchat could move product for a streetwear DTC. Three months in, Snap is our second-best ROAS channel after email, and growing fastest.” · 창업자, 스트리트웨어 DTC

“The AR Lens campaign earned more shares organically than we paid for in media. People literally sent it to friends, that never happens with regular ads.” · 마케팅 리드, 패스트 캐주얼 푸드 체인

“Story Ads + Collection 포맷으로 Meta에서는 도저히 공략 못 했던 더 젊은 구매층을 열었어. 평균 주문 금액(AOV)은 다른 유료 소셜 채널 대비 22% 더 높아.” · Gerente de Ecommerce, moda DTC

“CAPI rebuild restored about 30% of the conversions we were losing post-iOS. We finally trust Snap reporting, and the algorithm is finally optimizing on real signal.” · 퍼포먼스 마케팅 리드, 뷰티 구독

“Best Snap-specialist team we have worked with. Vertical creative drops every week, transparent reporting, and they actually understand Lens Studio, not just the ad platform.” · 그로스 디렉터, Gen-Z 피트니스 앱

“We were skeptical Snapchat could move product for a streetwear DTC. Three months in, Snap is our second-best ROAS channel after email, and growing fastest.” · 창업자, 스트리트웨어 DTC

자주 묻는 질문

Snapchat Ads에서 최소 월 광고비를 얼마로 추천해?

We recommend a minimum of 1,500 USD/month in ad spend on Snapchat Ads to gather statistically meaningful data and let the goal-based bidding algorithm exit its learning phase. Below that, daily event volume is too low for the optimizer to find signal, and you end up paying premium CPMs without compounding learnings.

AR Lens 제작 비용은 얼마고, 포함돼 있어?

A standard branded AR Lens, face or world-tracking, single trigger, brand assets, is included in the Growth tier and above as part of your monthly creative cycle. Custom Lenses with advanced tracking, gameplay mechanics or 3D asset modeling are scoped separately and typically range from 3,000 to 15,000 USD depending on complexity. We always quote upfront, never on the back of an invoice.

Who actually uses Snapchat, is the audience right for my brand?

Snapchat reaches roughly 75% of Gen Z and young millennials in major markets, with 750M+ monthly active users globally. If your target customer is between 13 and 34, lifestyle-oriented and mobile-native, beauty, fashion, food delivery, gaming, fitness, dating, DTC . Snapchat is almost certainly underweighted in your media mix. We will share platform overlap data with your existing channels during the audit.

iOS 프라이버시 변화 이후 Snapchat에서 어트리뷰션은 어떻게 작동해?

Snap Pixel + 서버사이드 Conversions API를 함께 배치해서 ATT와 SKAdNetwork 한계로 잃어버린 신호를 복구해. 앱 설치의 경우 전환 가치 매핑으로 SKAN 4.0을 구성하고, 웹은 퍼스트파티 이벤트 포워딩과 모델링 전환에 기대. 너는 뷰-스루/클릭-스루 윈도우를 보게 될 거고, 매주 너의 자체 애널리틱스와 깔끔하게 대조(리콘실리에이션)한 결과도 제공할게.

캠페인에 대해 얘기해보자

Tell us about your goals, current ad spend and target audience, we respond within one business day with a free account audit and proposal.

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무료 계정 감사(Audit) 포함

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