B2B Performance Partner

LinkedIn Ads

Issue 01 · Pipeline Edition

Reach B2B decision-makers where they actually buy. followersya manages every layer of your LinkedIn Ads stack . Insight Tag setup, ICP targeting, Account-Based Marketing playbooks and native Lead Gen Forms, so every dollar of media drives pipeline, not just impressions.

監査を依頼する私たちの進め方を見る

Avg. CPL: −38%
Pipeline: 3.4×
SQL rate: 27%

Decision Makers Live audience preview

06 / 06

AM

Director of Marketing

SaaS · 250 employees

Targeted
Engaged

JK

VP of Demand Gen

FinTech · 800 employees

In-market
RS

Head of Growth

Cybersec · 420 employees

Targeted
LP

Chief Revenue Officer

HR Tech · 1,200 employees

Targeted
TN

Director of Operations

Logistics · 600 employees

Targeted
EB

Head of Procurement

Manufacturing · 2,400 emp.

Targeted

Matched to your ICP via LinkedIn Campaign Manager

ABM · v1

LinkedIn Ads · ABM

Reach the buying committee, not the noise

Account-Based Marketing on LinkedIn lets us narrow the universe to the companies you actually want to close, then guide each named account from cold list to sales-qualified opportunity.

ABM pipeline

From 5,000 named accounts to a 75-deal pipeline

Every stage is measured in LinkedIn Campaign Manager and synced back to your CRM, so attribution stays attached to the company, not just the click.

01

Target accounts

Matched company list

5,000
02

Engaged

Ad + content interaction

1,200
03

MQLs

Form fills & demo intent

280
04

SQLs

Sales-qualified pipeline

75

Engagement: 24%
MQL rate: 23%
SQL rate: 27%

Ideal customer profiles

Six audiences that map to real revenue

We build LinkedIn matched audiences from your CRM, layered with industry, headcount and seniority filters, so the budget only ever spends on the buying committee.

ICP/01

Software / SaaS

Company size

200–500 employees

Seniority

Director and above
ICP/02

Cybersecurity

Company size

500–2,000 employees

Seniority

CISO, VP Security
ICP/03

FinTech / Banking

Company size

1,000+ employees

Seniority

Head of Risk, CFO
ICP/04

Hardware / IoT

Company size

100–500 employees

Seniority

VP Engineering
ICP/05

Healthcare IT

Company size

500–5,000 employees

Seniority

CIO, Director IT
ICP/06

Logistics / Supply

Company size

250–1,000 employees

Seniority

VP Operations

followersyaで期待できること

職種・会社・役職（シニアリティ）ターゲティング: Reach decision-makers by exact job title, function, seniority, company, industry and company size, the precision LinkedIn was built for, calibrated to your real ICP.
マッチドオーディエンス & CRMアップロード: Company-list and contact-list matched audiences uploaded straight from your CRM, turning your target-account list into a high-fidelity LinkedIn campaign in a single push.
Insight Tag＋オフラインコンバージョン: Full LinkedIn Insight Tag implementation, conversion API and offline conversion uploads from your CRM, so closed-won revenue, not form fills, becomes the optimization signal.
アカウントベースドマーケティング（ABM）キャンペーン: Tier-1 / Tier-2 / Tier-3のABMプレイブック：広告の順序設計、営業と連動したメッセージ、そして“本当に勝ちたい”アカウント向けの専用クリエイティブ。
Lead Gen Forms, native, pre-filled: Native Lead Gen Forms pre-filled from member profiles, driving 3-5x higher conversion rates than off-platform landing pages, with CRM sync via Zapier, HubSpot or Salesforce.
スケールするアカウントターゲティング: 何千もの指定アカウントに対して階層化したアカウントリストターゲティング。さらにフリークエンシー上限、シーケンスのロジック、そして既にクローズ済みの顧客や競合の除外まで。

配信先

私たちがすること

ABM戦略クリエイティブ制作 Insight Tag＆トラッキング入札＆予算最適化パイプラインレポート

LinkedIn Adsの成果

followersyaで手に入れられること

パイプライン＆MQLs

Optimized for sales-qualified pipeline, measured against CRM-stage progression and closed-won revenue, not form-fill volume.

アカウントベースのリーチ

Saturate your named-account list with sequenced messaging that lands across the buying committee, exec, champion and end user.

シンクタンク級の発信

次の更新サイクルを決める購入者に向けて、カテゴリーの権威を築く Document Ads、エグゼクティブの増幅、そして Sponsored Content。

透明性のある、成果に連動した料金

A flat monthly management fee plus a percentage of media spend that decreases as you scale. The more you spend, the lower the rate, incentives stay aligned with your pipeline, not our invoice.

LinkedIn Adsの運用

Full-funnel LinkedIn Ads management . ABM strategy, Insight Tag, creative, bidding and pipeline reporting. Monthly, rolling, cancel anytime. Ad spend billed by LinkedIn directly to your account; you keep 100% control of media budget.

すべてのネットワークで一律料金。段階料金なし、設定費なし。

PRO

5%（PRO加入） · 有料広告手数料の割引

管理手数料

10%

月間広告費の

5%（PRO加入）

月あたり最低広告費 500 USD

監査を依頼する

広告費はLinkedInから直接請求。マネジメント費は毎月請求し、完全なパイプラインレポーティング付き。

よくある質問

LinkedIn Adsの広告費で、最低いくら/月をおすすめしてる？

We recommend a minimum of 5,000 USD/month in LinkedIn ad spend. CPMs on LinkedIn run 3-5x higher than Meta because the targeting precision is higher, below 5K/month there is not enough impression volume to read CTRs, exit learning and iterate creative reliably.

LinkedInではどれくらいのCPL（リード単価）を期待できる？

LinkedInのB2B CPLの目安は、業界・ICPの絞り具合・オファーの種類によって75〜250 USD。Native Lead Gen Formsは、オフプラットフォームのLPのCPLより通常30〜50%低く出ます。まず業界を基準にベースラインを作り、その後は入札・オーディエンス・クリエイティブの反復で、最初の90日で20〜40%の改善を狙う。

ABMキャンペーンをスケールして回せる？

Yes, we routinely run tiered ABM programs across hundreds to thousands of named accounts, with separate creative tracks per tier, per persona and per buying-committee role. Account-list uploads, sales-team alignment and CRM sync are part of every ABM engagement.

Sales Navigator と CRM と連携してくれる？

Yes. We sync target-account lists from Sales Navigator into Campaign Manager, pipe Lead Gen Form leads into HubSpot, Salesforce, Pipedrive or Marketo, and push closed-won data back to LinkedIn as offline conversions, so the algorithm optimizes against revenue, not MQLs.

キャンペーンについて話そう

Tell us about your ICP, target accounts and current ad spend, we respond within one business day with a free account audit and proposal.

氏名

メール

電話

Webサイト

月間広告費

メッセージ

0/1000

このフォームを送信することで、プライバシーポリシーに同意します。

無料のアカウント診断つき

返信までの時間: Reply within 1 business day, usually sooner.
メール: noreply-bot@followersya.com
オンボーディング: Insight Tag監査＋初回キャンペーンを1週目以内にローンチ。