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B2B Performance Partner

LinkedIn Ads

Issue 01 · Pipeline Edition

Reach B2B decision-makers where they actually buy. followersya manages every layer of your LinkedIn Ads stack . Insight Tag setup, ICP targeting, Account-Based Marketing playbooks and native Lead Gen Forms, so every dollar of media drives pipeline, not just impressions.

Avg. CPL
−38%
Pipeline
3.4×
SQL rate
27%
Decision Makers Live audience preview
06 / 06
  • AM

    Director of Marketing

    SaaS · 250 employees

    Targeted
  • Engaged
    JK

    VP of Demand Gen

    FinTech · 800 employees

    In-market
  • RS

    Head of Growth

    Cybersec · 420 employees

    Targeted
  • LP

    Chief Revenue Officer

    HR Tech · 1,200 employees

    Targeted
  • TN

    Director of Operations

    Logistics · 600 employees

    Targeted
  • EB

    Head of Procurement

    Manufacturing · 2,400 emp.

    Targeted
Matched to your ICP via LinkedIn Campaign Manager

LinkedIn Ads · ABM

Reach the buying committee, not the noise

Account-Based Marketing on LinkedIn lets us narrow the universe to the companies you actually want to close, then guide each named account from cold list to sales-qualified opportunity.

ABM pipeline

From 5,000 named accounts to a 75-deal pipeline

Every stage is measured in LinkedIn Campaign Manager and synced back to your CRM, so attribution stays attached to the company, not just the click.

  1. 01

    Target accounts

    Matched company list

    5,000
  2. 02

    Engaged

    Ad + content interaction

    1,200
  3. 03

    MQLs

    Form fills & demo intent

    280
  4. 04

    SQLs

    Sales-qualified pipeline

    75
Engagement
24%
MQL rate
23%
SQL rate
27%
Ideal customer profiles

Six audiences that map to real revenue

We build LinkedIn matched audiences from your CRM, layered with industry, headcount and seniority filters, so the budget only ever spends on the buying committee.

  • ICP/01

    Software / SaaS

    Company size
    200–500 employees
    Seniority
    Director and above
  • ICP/02

    Cybersecurity

    Company size
    500–2,000 employees
    Seniority
    CISO, VP Security
  • ICP/03

    FinTech / Banking

    Company size
    1,000+ employees
    Seniority
    Head of Risk, CFO
  • ICP/04

    Hardware / IoT

    Company size
    100–500 employees
    Seniority
    VP Engineering
  • ICP/05

    Healthcare IT

    Company size
    500–5,000 employees
    Seniority
    CIO, Director IT
  • ICP/06

    Logistics / Supply

    Company size
    250–1,000 employees
    Seniority
    VP Operations

Was du von followersya erwarten kannst

Targeting nach Jobtitel, Unternehmen & Seniorität
Reach decision-makers by exact job title, function, seniority, company, industry and company size, the precision LinkedIn was built for, calibrated to your real ICP.
Abgeglichenes Audience-Matching & CRM-Upload
Company-list and contact-list matched audiences uploaded straight from your CRM, turning your target-account list into a high-fidelity LinkedIn campaign in a single push.
Insight Tag + Offline Conversions
Full LinkedIn Insight Tag implementation, conversion API and offline conversion uploads from your CRM, so closed-won revenue, not form fills, becomes the optimization signal.
Account-Based Marketing Kampagnen
ABM-Playbooks für Tier 1 / Tier 2 / Tier 3: Ad-Sequencing, sales-nahe Messaging und dedizierte Creative für die Accounts, die dein Sales-Team wirklich gewinnen will.
Lead Gen Forms, native, pre-filled
Native Lead Gen Forms pre-filled from member profiles, driving 3-5x higher conversion rates than off-platform landing pages, with CRM sync via Zapier, HubSpot or Salesforce.
Account-Targeting im großen Maßstab
Layered Account-List-Targeting über Tausende benannte Accounts — mit Frequency Caps, Sequencing-Logik und Ausschluss von Closed-Won-Kunden sowie Wettbewerbern.
Wo wir schalten
Linkedin
Was wir tun
ABM-Strategie Creative Production Insight Tag & Tracking Gebots- & Budget-Optimierung Pipeline-Reporting

Ergebnisse mit LinkedIn Ads

Was du mit followersya freischalten kannst

Pipeline & MQLs

Optimized for sales-qualified pipeline, measured against CRM-stage progression and closed-won revenue, not form-fill volume.

Account-basierte Reichweite

Saturate your named-account list with sequenced messaging that lands across the buying committee, exec, champion and end user.

Thought Leadership

Document Ads, Executive Amplification und Sponsored Content, die dir Kategorie-Authority bei den Käufern aufbauen, die über deinen nächsten Renewal-Zyklus entscheiden.

Transparente, leistungsorientierte Preisgestaltung

A flat monthly management fee plus a percentage of media spend that decreases as you scale. The more you spend, the lower the rate, incentives stay aligned with your pipeline, not our invoice.

LinkedIn Ads Management

Full-funnel LinkedIn Ads management . ABM strategy, Insight Tag, creative, bidding and pipeline reporting. Monthly, rolling, cancel anytime. Ad spend billed by LinkedIn directly to your account; you keep 100% control of media budget.

Ein Festpreis in allen Netzwerken. Keine Stufen, keine Einrichtungskosten.

5% mit PRO · Ermäßigte Paid-Ads-Gebühren

Management-Gebühr

10%

des monatlichen Werbebudgets

5% mit PRO

Mindest-Werbebudget von 500 USD pro Monat

Audit anfragen

Werbebudget wird direkt von LinkedIn in Rechnung gestellt. Die Management-Gebühr wird monatlich mit vollem Pipeline-Reporting abgerechnet.

Häufig gestellte Fragen

Wie hoch ist das minimale monatliche Werbebudget, das du für LinkedIn Ads empfiehlst?

We recommend a minimum of 5,000 USD/month in LinkedIn ad spend. CPMs on LinkedIn run 3-5x higher than Meta because the targeting precision is higher, below 5K/month there is not enough impression volume to read CTRs, exit learning and iterate creative reliably.

Mit welchen Kosten pro Lead können wir auf LinkedIn ungefähr rechnen?

B2B-CPL-Benchmarks auf LinkedIn liegen je nach Branche, wie eng dein ICP ist und dem Angebotstyp zwischen 75 und 250 USD. Native Lead Gen Forms liegen typischerweise 30–50% unter den CPLs von Landingpages außerhalb der Plattform. Wir starten mit einer Basis in deiner Branche und erzielen dann innerhalb der ersten 90 Tage durch Gebots-, Audience- und Creative-Iterationen eine Verbesserung von 20–40%.

Kannst du ABM-Kampagnen im großen Stil fahren?

Yes, we routinely run tiered ABM programs across hundreds to thousands of named accounts, with separate creative tracks per tier, per persona and per buying-committee role. Account-list uploads, sales-team alignment and CRM sync are part of every ABM engagement.

Integriert ihr mit Sales Navigator und CRM?

Yes. We sync target-account lists from Sales Navigator into Campaign Manager, pipe Lead Gen Form leads into HubSpot, Salesforce, Pipedrive or Marketo, and push closed-won data back to LinkedIn as offline conversions, so the algorithm optimizes against revenue, not MQLs.

Lass uns über deine Kampagnen sprechen

Tell us about your ICP, target accounts and current ad spend, we respond within one business day with a free account audit and proposal.

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Kostenloser Account-Audit inklusive
Antwortzeit
Reply within 1 business day, usually sooner.
Onboarding
Insight Tag Audit + erste Kampagne innerhalb der ersten Woche live.