Social Media Data Analysis
Stop guessing what works on social. FollowersYA instruments, models and reports your social data — clean dashboards, real attribution and an analyst who actually translates numbers into next moves.
Social-sourced revenue · 14d
▲ +24.6%Tracked events / day
4.2M
Sources connected
14
Attribution windows
7d/28d
Dashboards delivered
6
Connected sources
One model. Every channel. Every funnel stage.
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Meta Ads
Paid
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TikTok Ads
Paid
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YouTube Studio
Native
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LinkedIn Ads
Paid
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Pinterest
Native
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GA4
Web
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Conversion API
Server
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Shopify / Woo
Commerce
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CRM
Pipeline
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Snowflake
Warehouse
Attribution that holds up
Capture → Model → Validate → Report → Decide
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01
Capture
UTMs, pixels, server-side events.
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02
Model
Multi-touch + view-through windows.
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03
Validate
Periodic incrementality tests.
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04
Report
Stakeholder-ready dashboards + memos.
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05
Decide
Reallocation calls every two weeks.
Sample week-2 deliverable
A diagnostic you can act on by Monday
We surface what is broken in your data first. Severity-tagged, with the recovery path and the cost of leaving it alone.
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iOS attribution gap
high28% of conversions lost. Recover via CAPI.
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Duplicated UTM scheme
mediumThree teams writing different formats. Unify.
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Creator credit inflated
highLast-click model overstates by ~3×.
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GA4 events naming drift
lowStandardize across funnel stages.
Embedded analyst
Your numbers stop being a once-a-month surprise
A senior analyst joins your weekly standup, owns the dashboards and translates results into action items the same day.
- Weekly standups + bi-weekly read-outs
- Stakeholder memos, finance-ready
- Experimentation framework + sanity checks
Clear, no-surprise pricing
A flat monthly retainer covers the analyst, the engineering work and the dashboards. No per-query, per-report or per-dashboard upcharges.
Social Analytics Retainer
Senior analyst plus data engineering team running your instrumentation, dashboards, attribution and experimentation program — every month.
What's included
- Data audit & instrumentation
- UTM, pixel & conversion API setup
- Attribution modeling
- Custom dashboards
- Experimentation framework
- Monthly performance review
- Embedded analyst time
- Stakeholder reporting
Frequently asked questions
What data sources do you connect?
Native platform APIs, paid platforms, GA4, server-side conversion APIs, your CRM, and your ecommerce or product backend. Onboarding includes a full audit so we know what already exists and what is broken.
Where do dashboards live?
Wherever your team already operates — Looker, Power BI, Metabase, Google Sheets or Notion embeds. We avoid forcing a new tool unless your stack genuinely requires one.
How do you handle attribution post-iOS 14?
Multi-touch with view-through windows, conversion API and server-side tracking, plus periodic incrementality tests on paid spend to validate the model.
Do you replace our internal analyst or work alongside one?
Both setups work. Many clients use us as a fractional senior analyst until they hire one in-house, then we shift to advisory and engineering support.
Show us your dashboards
Tell us your stack, your top KPIs and what you don’t trust today. We respond within one business day with a scoped audit.
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- Reply time
- Reply within 1 business day — usually sooner.
- Onboarding
- Kickoff call + audit within week one.